British Furniture Association

Cirtex UK Limited t/a Reborn - The Sustainable Manufacturer

Cirtex UK Ltd – Reborn™ Nonwoven Mattress & Upholstery Filling

Probably the world’s most sustainable mattress filling.

Cirtex UK Ltd has pioneered the Reborn™ Nonwoven Pad – the world’s first carbon-negative mattress and upholstery filling made entirely from post-consumer mattresses.

Every year, the UK disposes of millions of mattresses, with the textile component being the hardest to recycle. Our innovation takes these end-of-life materials, strips them back to their fibrous state, and remanufactures them into high-performance nonwovens that meet the toughest standards in the furniture and bedding sector.

Key benefits:

♻ 100% circular – fully reclaimed, fully recyclable.

 Carbon savings – up to 14kg CO₂e reduced per unit compared with virgin fibre.

 Waste diversion – prevents nearly 50% of each mattress from landfill or incineration.

✅ Compliant – End-of-Waste framework aligned, BS1425 cleanliness tested, and FFR compliant.

Performance – cost-competitive with virgin fibre while delivering superior circularity.

Already in industrial-scale production, Reborn™ is helping mattress manufacturers, upholsterers, housing providers, and retailers meet ESG targets, EPR legislation, and sustainability commitments without compromising comfort or durability.

At Cirtex, we believe procurement is no longer just about cost – it’s about climate responsibility. Reborn™ is proof that waste can be reinvented into tomorrow’s raw material.